Facing an unprecedented global crisis, Taylor turned to what it knows best — designing and building new guitars. The new American Dream Series delivers peak performance and value. The new series embodies the principles of innovation, craftsmanship and resourcefulness Taylor has always turned to during challenging times. “In 1974, Kurt Listug and I started Taylor Guitars right after we bought a little guitar-making shop for $3,000,” recalled Bob Taylor, co-founder and president of Taylor Guitars. “It was called The American Dream. I was 19, Kurt was 21. Back then, times were tough, but we had a dream. Our problems seemed insurmountable. We had to think, get creative, adapt, and learn. It felt like we were trying to do the impossible every day. And so far, 2020 has sort of felt like 1974 all over again.”
For the new series, Master Guitar Designer Andy Powers and Bob Taylor intentionally chose wood with naturally occurring cosmetic character that fits the functional, workhorse aesthetic of these guitars. The series debuts with three models (offered with optional electronics) featuring Taylor’s new Grand Pacific body style, a round-shoulder dreadnought, which also fits into the workhorse identity.
AD17 (top) and AD17e (bottom)
AD17 Blacktop (top) and AD17e Blacktop (bottom)
Fans of mahogany-top dreadnought-style guitars will love what this solid-wood AD27 has to offer as a jack-of-all-trades musical tool. Voiced with V-Class bracing, this GP’s warm, seasoned voice boasts clear, powerful lows and a meaty midrange, with additional focus and evenness across the tonal spectrum from the hardwood mahogany top. Urban Sienna stain and a matte finish support the rootsy aesthetic, while clean appointments support the handsome but unpretentious vibe.
AD27 (top) and AD27e (bottom)
The American Dream Series will be the lowest-priced US-made, all-solid-wood guitars in the Taylor line. It will sit between the 200 DLX and 300 Series and mark the new entry point to Taylor’s US made/solid-wood guitars.
“I remember what it’s like to not be able to afford something that would serve me well,” said Andy Powers. “In many ways, this series is like building a guitar for my younger self.”
Taylor American Dream Acoustic Guitars Demo Video:
For more information about the new models and the entire Taylor lineup, please visit taylorguitars.com and follow us on Facebook, Instagram, YouTube and Twitter.
