STEVENSVILLE, Md., January 14, 2025 – PRS Guitars today announced the continuation of its 40th anniversary celebration with two new models and several specification updates across their Maryland, USA-made electric instruments. New models include the Standard 24 Satin and Swamp Ash Special, while the new specs in multiple lines include PRS DMO and McCarty III pickups, EQ mini-toggles, Phase III tuners and expanded color options.
2025 marks the 40th Anniversary of PRS Guitars. After announcing SE Series updates in October and officially kicking off their 40th Anniversary celebration this past November with the introduction of the 40th Anniversary Private Stock Dragon and Custom 24 limited-edition instruments, this month's launches are the next in a schedule of many product announcements to be made throughout the year.
“Our mission hasn’t changed since day one in my first Garrett workshop - we want to build the best tools for musicians to do their jobs,” said Paul Reed Smith, founder & managing general partner of PRS Guitars. “But, as the saying goes, ‘windshields are larger than rearview mirrors for a reason.’ We do not want to spend our anniversary only looking back. We want to keep advancing our craft and adding value to our instruments by focusing on details we believe matter to musicians.”
NEW MODELS: STANDARD 24 SATIN AND SWAMP ASH SPECIAL
When a young Paul Reed Smith was raising money to start his business, he traveled the East Coast with two guitars: a PRS and a PRS Custom. The PRS was an all-mahogany guitar that would later come to be called the PRS Standard. For 2025, the company is introducing a version of that pre-factory instrument in its Core line. Featuring a “sinky” satin nitro finish and the new PRS DMO pickups, the PRS Standard 24 Satin is a powerful, roadworthy workhorse. Its full, warm, organic tone is maximized not only by the finish, but thanks to the Phase III locking tuners with brass shafts, proprietary bone nut, and design of the PRS patented tremolo.
The Swamp Ash Special bolt-on model is also making a comeback for 2025 but with an updated electronics layout. Its swamp ash body is equipped with a versatile hum/“single”/hum pickup configuration. Two 58/15 LT pickups flank a PRS Narrowfield in the middle position, which adds a single-coil bite – without the hum. Paired with a volume, tone, 5-way blade switch, and dual mini-toggle coil-tap switches (for the first time on this model), the Swamp Ash Special has a total of twelve sound combinations. Overall, the PRS Swamp Ash Special features tight low-end, bright but mellow high-end, and a welcome twangy tone that can reach “hot country,” blues and jazz territory.
NEW PICKUPS
Most notably, PRS is introducing two new pickup models in its Core lineup: PRS DMO and McCarty III treble and bass pickups. Through hands-on research into beloved vintage pickup models to advancements in signal analyzation and “tuning” technology, these pickups incorporate every detail of pickup knowledge PRS has gained in recent years of R&D.
PRS DMO (Dynamic, Musical, Open) pickups are more modern-sounding and have a “wide open” sound with vocal character, meaning they deliver clear, pleasant-sounding tones across a wide range of frequencies (bass to treble) in each pickup. While McCarty III pickups are vintage-inspired humbuckers that bring a vocal clarity to their full, warm tone. PRS DMO’s will be found on the Custom 24, while McCarty III’s will be found on McCarty, Hollowbody, Special and Studio models.
EQ SWITCH FEATURE
On select models, PRS has also updated the spec on their dual mini-toggle switches from coil-taps to EQ switches. EQ mini-toggles act as tuned high-pass filters when engaged (in the up position), removing shelved low-end and allowing the high frequencies through for more clarity and musical highs. This spec will be found on the Custom 24-08, Modern Eagle V and S2 Custom 24-08.
“These EQ switches were developed with and first featured on the Private Stock John McLaughlin model in 2023. Both John and I felt that they offered a different, but just as versatile, sound that played a significant role in the musicality of that guitar. I am happy that we are now extending this feature into more models,” said Paul Reed Smith.
PHASE III TUNER EXPANDED OFFERING
The entire S2 Series and select Bolt-On models are also being updated with Phase III tuners. Designed from scratch in 2012 to be wholly different from Phase II’s, Phase III tuners were originally introduced on PRS’s Core line. Notable features of these tried-and-true tuning machines include a handsome open-back design, highly usable gear ratio, unplated brass shafts, overall lightweight construction, and PRS’s proprietary wing button.
PRS has also introduced new colors across their lineup, including Aurora Borealis and Black Gold on select Core models, Egyptian Gold and Platinum Metallic on the Myles Kennedy signature Bolt-On, five new colors on the NF 53, including Matcha Green and Jasper Smokeburst, and three new satin colors on the Fiore, including Lilac Satin, Hibiscus Satin and Amaryllis Satin.
All of these specification details are aimed to make better guitars for musicians. Beyond these foundational updates, PRS Guitars is planning a year full of new product and limited-edition introductions. Stay tuned for those updates over the coming months. All things gear can be found on www.prsguitars.com and by following @prsguitars on Instagram, TikTok, Facebook, X, and YouTube.
