A streamlined, USA-built lineup centered on feel, sound, and handcrafted consistency
Bend, OR / Anaheim, CA — Breedlove Guitars is proud to announce its 2026 relaunch at The NAMM Show (Booth 6402), marking a new chapter for the Oregon-based acoustic guitar builder—one focused squarely on what matters most to players: how a guitar feels, how it sounds, and the confidence that comes from true craftsmanship.
Led by new owners and Nashville-based artists Pete Mroz and Shannon Pollard, the 2026 relaunch reflects a year of listening, simplifying, and refining—bringing Breedlove’s identity into sharper focus while staying true to the brand’s roots in Bend, Oregon.
“At the end of the day, a conversation with a guitar starts with how it feels,” said Pete Mroz. “If you can’t get past the feel, the conversation stops. From there, it’s about sound. Our entire relaunch is built around those two truths.”
A Focused, All-USA Lineup Built in Bend, Oregon
For 2026, Breedlove will debut a simplified offering of USA-built guitars designed and handcrafted at the company’s Bend, Oregon facility. By narrowing the lineup, Breedlove is placing renewed emphasis on consistency, quality, and a clearer customer experience—both instore and online.
“We’ve cleared the runway,” Mroz added. “Now these guitars can take off.”
The 2026 lineup centers on traditional, player-preferred body shapes and thoughtfully selected tonewoods—built to serve a wide range of musicians, from touring professionals to studio players and serious enthusiasts.
Sound Optimized. Hand-Tuned. Built for the Player.
Breedlove’s signature approach to sound optimization remains at the heart of the relaunch, with each instrument built to deliver balance, definition, and musicality across the full range of the guitar.
Shannon Pollard noted, “Breedlove has a very recognizable brand, and we wanted to put it back into a clear perspective—built in Oregon, made for working musicians, and focused on what makes these guitars special.”
Experience the 2026 Relaunch at NAMM
Breedlove will unveil the 2026 relaunch at The NAMM Show in Anaheim, including new models and a refined design direction that brings modern clarity to Breedlove’s established heritage.
Additional details—including full model listings, series breakdowns, and launch assets—will be shared ahead of NAMM.
About Breedlove Guitars
Breedlove Guitars is a modern American guitar maker rooted in craftsmanship, tone, and playability. Built in Bend, Oregon, each instrument is designed with the player in mind— balancing feel, sound, and performance. Led by musicians and longtime industry leaders Pete Mroz and Shannon Pollard, Breedlove’s new chapter focuses on purposeful design, simplified offerings, and guitars built to inspire connection and creativity.
